Axi has extended its partnership with Esporte Clube Bahia for two more seasons. The global Forex and CFD broker first partnered with the Brazilian football club in 2023. As part of the new deal, the Axi logo will appear on the players’ shorts. The financial terms of the agreement were not disclosed.

Meanwhile, Axi has also renewed its agreement with Spanish club Girona FC for another two seasons. The partnership began in the 2023/24 season, with Axi serving as the club’s Official LATAM Online Trading Partner. During this period, Girona finished third in LaLiga and qualified for the UEFA Champions League for the first time.

Axi Renews Bahia Deal Two Years

Hannah Hill, Head of Brand and Sponsorship at Axi
Hannah Hill, Head of Brand and Sponsorship at Axi, Source: LinkedIn

“As we step into this new season, our commitment remains stronger than ever: bridging the worlds of trading and football while empowering our clients to unlock and sharpen their trading edge,” Hannah Hill, Head of Brand and Sponsorship at Axi, commented.

Bahia is based in Salvador and was founded in 1931. The club plays in the Campeonato Brasileiro Série A, the top tier of Brazilian football. In 2023, City Football Group acquired 90% of the club’s shares through Bahia SAF.

Bahia has won Brazil’s national championship twice. It has also claimed the Bahia state title 50 times. This season, the club qualified for the CONMEBOL Libertadores, South America's main club competition.

You may want read at financemagnates.com: Axi UK Profit Jumps 90% to $4 Million in 2024 on Higher Trading Volume.

Axi Strengthens LATAM Presence

Axi also maintains other football partnerships. It has worked with Manchester City FC for several years. In 2023, the broker appointed Manchester City and England defender John Stones as a brand ambassador.

“Our collaboration with Bahia allows us to strengthen our presence in a region that’s important to us and we see tremendous potential. This season, get ready to see Axi featured more prominently on the pitch, as we keep on offering memorable football experiences to our traders and partners.” Hill added.