The Bitcoin (BTC) price has entered a price discovery phase following its three-day march two new record highs, currently trading at approximately $117,600 as of Friday, July 11, 2025. This represents a solid 6% gain in the past 24 hours, with the cryptocurrency demonstrating remarkable stability amid broader financial market uncertainty.

The current Bitcoin news landscape is dominated by unprecedented institutional adoption, record inflows to ETF instruments and liquidations of short positions. Moreover, the most up-to-date Bitcoin price predictions for 2025 and beyond suggest that the crypto may soon break through psychological barriers and jumb by more than 300% to exceed $500,000 by 2030.

Bitcoin Price Today Holds Strong Near $118K

Bitcoin price today reflects a market in fundamental transformation, with the cryptocurrency demonstrating institutional-grade resilience despite geopolitical tensions and traditional market volatility. The digital asset has maintained its position well above the crucial $100,000 psychological milestone since June.

The macroeconomic environment, shaped by trade wars and the Federal Reserve's policies, has become so favorable to Bitcoin that it has already surged 8% this week, setting new all-time highs (ATH). On Thursday, it climbed above $116,000, and on Friday, it rose further to over $118,000.

For one Bitcoin, the current price across major exchanges hovers around $117,600 at the time of writing, with the asset moving into the price discovery zone as institutional players establish long-term positions.

BTC/USDT price today. Source: Tradingview.com
BTC/USDT price today. Source: Tradingview.com

Recent price action shows Bitcoin trading with heightened volatility compared to previous cycles, with technical indicators suggesting continued institutional accumulation. The MACD indicator displays strengthening momentum, indicating growing buying pressure from sophisticated investors who view any dips as strategic entry points.

Trading data reveals substantial institutional engagement, with Bitcoin ETFs experiencing consistent inflows and corporate treasuries continuing to add Bitcoin to their balance sheets. Bitcoin and Ethereum (ETH) ETFs recorded the second-largest day of inflows on record, according to data from Farside Investments.

Bitcoin Technical Analysis Shows Uncharted Territories

Based on my technical analysis, Bitcoin has finally broken out decisively from the consolidation range that had been forming since mid-May, confined between $100,000 and $112,000. As I noted in my earlier reports, a move above this resistance zone was essential for BTC to enter a true price discovery phase, navigating uncharted territory.

So far, it has done just that, testing $118,092 as a new ATH on Binance. What’s next? By nature, price discovery phases are difficult to analyze. In my view, a healthy move would be a pullback toward $112,000 to test it as a new support level (following the principle of role reversal), before continuing its upward trend. However, if market hype kicks in, the rally could accelerate rapidly and push prices significantly higher.

The RSI indicates that Bitcoin is currently in overbought territory. That said, if BTC wants to continue its climb, it may well ignore this signal, eBspecially given that the latest analyst forecasts are highly bullish.

Bitcoin/USDT daily chart – Source: TradingView.com
Bitcoin/USDT daily chart – Source: TradingView.com

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Bitcoin Price Prediction Outlook Suggests Massive Upside

The Bitcoin price prediction landscape presents overwhelmingly bullish signals as the cryptocurrency navigates through its institutional adoption phase.

However, renowned financial advisor Ric Edelman, who accurately predicted Bitcoin's institutional breakthrough last year, suggests the cryptocurrency may be approaching the beginning of its most significant price appreciation cycle. His analysis indicates Bitcoin has been building institutional foundations, and the next major move could align with revolutionary portfolio allocation shifts.

Edelman was a guest of Natalie Brunell’s Coin Stories where he talked about 6 myths about Bitcoin, price projections and portfolio allocations:

“I’m actually pretty conservative. A lot of other folks say $1 million by 2030,” commented Edelman. “Michael Saylor says $5 million. But not too many others share their math. I do pretty openly. I’ll tell you very quickly and easily how I get there. If you take a look at the world’s global assets, the total value of everything, the value of stocks, bonds, real estate, gold, oil, commodities, you name it, add up the total value of everything, it’s about $800 trillion.”

If all the current asset holders were to allocate just 1% of their portfolios to Bitcoin, the resulting capital flow could reach $8 trillion. According to this reasoning, such a shift in investment would drive Bitcoin’s price to approximately $500,000, Edelman predicts.

Long-term price predictions from Edelman and other analysts suggest:

  • Edelman's conservative target: Bitcoin reaching $500,000 by 2030
  • Michael Saylor's projection: $5 million per Bitcoin
  • Other analysts predict: $1 million by 2030

Revolutionary Portfolio Allocation Recommendations

The ongoing evolution of traditional investment strategies continues to be a primary driver of Bitcoin price sentiment and market dynamics. Recent developments indicate financial advisors are actively pursuing unprecedented crypto allocations that could fundamentally alter Bitcoin's market capitalization.

Edelman also released a new research urging financial advisors to allocate 10% to 40% of client portfolios to cryptocurrency, with Bitcoin representing the largest component. The advisor emphasized that crypto's maturation from speculative asset to mainstream investment vehicle supports these dramatic allocation increases.

These allocation discussions involve replacing traditional bond holdings with crypto assets and recognizing Bitcoin's role as a portfolio diversifier. Financial expert analysis suggests that if advisors obtain the institutional buy-in they're seeking, massive capital flows could materialize within months rather than years.

The traditional 60/40 portfolio model faces fundamental obsolescence due to increased life expectancy and the need for higher-return assets, with crypto filling the gap left by underperforming bonds.

Bitcoin Long-term Price Projections and Market Outlook

Extended Bitcoin price prediction models present consistently bullish scenarios based on institutional adoption and global asset allocation trends. Edelman's mathematical approach suggests Bitcoin could reach minimum prices of $500,000 by 2030 based purely on 1% global portfolio allocation.

More aggressive projections from industry leaders like Michael Saylor suggest even higher targets, with some forecasting Bitcoin reaching $5 million per coin by the end of the decade. These predictions assume continued growth in institutional adoption and favorable regulatory environments.

Scenario analysis indicates:

  • Bullish case: Widespread advisor adoption and 10–40% portfolio allocations could drive prices toward $500,000–$1,000,000 range by 2030
  • Base case: Continued institutional accumulation with gradual appreciation to $300,000–$500,000 range over 5–6 years
  • Conservative case: Steady adoption maintaining current trajectory toward $200,000–$300,000 levels

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How High Can Bitcoin Price Go?

The Bitcoin price currently reflects a market in institutional equilibrium, balancing traditional investment paradigms against revolutionary portfolio allocation strategies. At almost $118,000, Bitcoin maintains critical psychological support levels while awaiting catalysts that could drive the next significant price movement.

Key factors to monitor include financial advisor adoption timelines, regulatory developments, and broader institutional investment sentiment. The combination of reduced volatility and institutional buying suggests a period of strategic accumulation before the next major trend emerges.

Market participants should focus on portfolio allocation announcements from major financial advisory firms and any developments in crypto-friendly legislation, as these factors will likely determine Bitcoin's medium-term price trajectory. The cryptocurrency's ability to maintain current support levels while institutional clarity emerges will be crucial for sustained price appreciation toward Edelman's $500,000 target.